Product Design

In the studio I work directly with companies and start-ups that want their products to be clear, honest and well-made. The process is hands-on and focused. I bring years of experience, yet I approach each project as a new question, not a formula. I am particularly drawn to emerging technologies, unconventional users and collaborations that open a window into new fields of knowledge. The way I design is also informed by lived experience. Every climb up a tree, every barefoot walk through mud, every attempt at welding, embroidery or cooking, every sail and every scar has been a lesson in how things work, how they break and how they feel. The studio is intentionally small, allowing for attention, precision and real dialogue. I listen, I challenge, I refine. The goal is simple: to create products that feel right, function well and carry value.

WHISTLE PASTA

This pasta was designed and patented to function as a whistle emitting two different tonesfrom each end.The design was first

DAC STOOL

Inspired by the flea market in Addis Ababa

STREET CROSSING DEVICE FOR THE VISION IMPAIRED

Acoustic and Tactile Unit for Pedestrian Traffic Lights.

RFID LOCK

Hands-Free Access Design for Delivery Drivers

L LEG BED

Elegant Simplicity in Flat-Pack Furniture

RENAL SENSE

A unique platform for Real-time Renal Diagnostics.

MAGEN

Silent Presence, Bold Identity

DISTAL ACCESS CATHETER

Ergonomic Innovation in Neurovascular Intervention

WAITING FOR THE BUS

Air-conditioned bus stop

LOTTERY STREET KIOSKS

Designing sales kiosks for Mifal HaPais

U SYSTEM – FURNITURE

The user decides what the final piece of furniture will be.

IVF ENDOSCOPE

Designing Precision Tools for IVF

POWERMAT

Renewing electromagnetic induction technology.

LUMINAR – CORONA DETECTION DEVICE

Innovative product design integrating advanced optics, durable technology, and professional field performance.

GAMMACERT

Smart Cannabis Analysis Device

GRIPPER

Autonomous Fruit Harvesting

PICO

High resolution camera, designed to accelerate embedded AI applications

TALOS

i-Glance – Objects’ Autonomy

EMERGENCY POP UP SCHOOL

EMERGENCY POP UP SCHOOL

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